The Blue Jean is Born.
Jacob Davis, a tailor from Reno, Nevada, teams with Levi Strauss to create riveted-for-strength work-wear made of true blue denim. We would like to thank Levi Strauss & Co and Jacob Davis for their invention.
The history of Levi’s is kept alive through the launch of various Levi’s denim styles, which are now available at your nearest Side Step. To celebrate the blue denim story you can grab yourself 2 Levi’s denim styles for R550.00. They styles include the 514 and 522. Offer starts from 13 April – 18 April 2017. While stock lasts.