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Sergio Tacchini

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Sergio Tacchini – founded in 1966 by Italian Champion Sergio Tacchini, the brand aimed to stand out from the traditional all-white attire and bring colour to sport. Its heritage is athletics, representing authenticity, craftsmanship and style. From the tennis obsessed, to the football terracewear-ers in the 70’s, and the hip hop culture of the 90’s, consumers have chosen Sergio Tacchini as a form of expression – the antithesis of construct, just like Sergio Tacchini intended bringing the first colour uniforms to the all-white tennis courts.